We are non-GMO, Gluten-free, Dairy-free, and never use sugar alcohols. Your protein is plant-based and all of your snacks are made from the cleanest ingredient profile that you can trust.
FOR WOMEN, BY WOMEN
Protein helps support lean muscle, your metabolism, and healthy hair, skin, and nails. Tone It Up is made just for women!
MOST LOVED, BEST TASTING
The most loved protein powders and bars by women. We're all about taste, and Tone It Up continues to be the top seller at Target nationwide!